Table of Contents – Last updated: March 2026
This Advertising Policy explains how FreeSpinDeal manages paid advertising, sponsored content, and commercial relationships with casino operators. Our goal is complete transparency so that every reader understands the commercial context of the content they are reading.
Types of Advertising on FreeSpinDeal
- Affiliate Links — Links to casino operators that generate commission when a user clicks through and registers or deposits. See our full Affiliate Disclosure.
- Display Advertising — Banner advertisements served through third-party advertising networks, contextually targeted based on page content.
- Sponsored Reviews — Occasionally casino operators pay a flat fee to have their property reviewed and featured. All sponsored reviews are clearly labelled “Sponsored” at the top of the page. The commercial arrangement does not guarantee a positive assessment.
- Sponsored Articles — Educational or promotional articles created in partnership with an operator. Always labelled “Sponsored Content” or “Paid Partnership”.
- Featured Placements — Casino operators may pay to appear in a higher position in comparison tables. Where this is the case, the listing will include a “Featured” or “Promoted” label.
What We Do Not Do
- We do not sell editorial ratings. No payment will result in a higher star rating or review score.
- We do not remove legitimate negative reviews as a condition of receiving advertising revenue.
- We do not publish advertising for unlicensed or unregulated gambling operators.
- We do not publish advertising that targets minors or uses imagery appealing to individuals under 18.
- We do not publish misleading bonus claims that omit material terms and conditions.
- We do not accept advertising from operators we have identified as operating unethically.
Compliance with Advertising Standards
All advertising content published on freespindeal.com must comply with:
- United Kingdom — ASA/CAP Code and BCAP Code. All gambling advertising must be socially responsible and must not appeal to those under 18.
- European Union — Directive 2005/29/EC on Unfair Commercial Practices and applicable national regulations.
- Canada (Ontario) — AGCO Standards for Internet Gaming advertising.
- Sweden — Spelinspektionen advertising guidelines.
Responsible Advertising Standards
In addition to legal requirements, FreeSpinDeal voluntarily adheres to the following:
- We do not use language implying guaranteed winnings or that gambling is a reliable income source
- We do not use high-pressure tactics or create artificial urgency around bonus offers
- We include responsible gambling messaging (18+, BeGambleAware, T&Cs apply) on all pages featuring promotions
- We do not publish testimonials claiming exceptional gambling wins without appropriate context
Contact
For advertising enquiries, contact us at info@freespindeal.com.
